All Asia Food Show to Showcase on East and West Coasts

Asian Restaurant News and Chinese Restaurant News to Co-sponsor Event All Asia Food Expo, the nation’s premier trade event featuring Asian food and beverage products for both retail and foodservice outlets, will take place September 12th & 13th, 2005, at the Jacob K. Javits Convention Center in New York City, as well as making its West Coast debut at the Los Angeles convention Center October 9th and 10th. The trade shows will include exhibitors from throughout Asia and The United States who will be showcasing hundreds of foods and beverages such as sauces, noodles, rice, spices, snacks, fruits, vegetables, prepared foods, curries, kimchi and beverages. The first annual East Coast version of All Asia Food Expo took place October 26 & 27, 2004, at the Javits Center, and drew exhibitors from the Far East, Southeast Asia and Indian subcontinent and thousands of trade buyers. This year’s All Asia Food Expo will additionally feature industry seminars and culinary demonstration s with top Asian chefs. In addition to demand from Asian Americans, the general population has grown passionate about ethnic cuisine, according to Brian Randall, VP of Ethnic Foods at show producer Diversified Business Communications. “The healthier perception of Asian food, a desire for more exciting and spicier flavors, compatibility with vegetarian diets, wide variety of tastes, and exposure to Asian cuisines as a result of travel are some of the factors that have led to increased consumption of Asian food by mainstream U.S. populations.” Why Visit the All Asia Food Expo? If you want to compare and source a wide variety of foods and beverages from throughout Asia without actually going to Asia, the All Asia Food Expo is the perfect solution for you. The All Asia Food Expo showcases hundreds of foods and beverages from the Far East, Southeast Asia and the Indian subcontinent, making it a convenient one-stop shop for sampling and purchasing everything from (wonton) soup to (litchi) nuts. So plan to come for a day or two – and come away with new products, new suppliers, new contacts and new ideas. As Bob Tan, R&D Chef, PF Chang's China Bistro said, “All Asia Food Expo was a tremendously productive show for me. It gave me the opportunity to meet a lot of purveyors I had never heard of.” Let Asian Restaurant News be your guide to the All Asia Food Expo! Contact Asian Restaurant News (info@a-r-n.net), visit http://a-r-n.net, or www.allasiafood.com for information on how you can participate in this exciting event.