National Salad Month and National Caesar Salad Day
MONTEREY, Calif., March 16 /PRNewswire/ -- Salyer American Fresh Foods and Marie's(R) Dressing announced today they will partner on two promotions in 2009. The promotions will revolve around National Salad Month in May and National Caesar Salad Day on July 4th. Salyer American Fresh Foods is a grower of premier produce harvested fresh from its farms in California and Arizona for more than 80 years and Marie's Dressing, a division of Ventura Foods, LLC., is the purveyor of the #1 brand of refrigerated salad dressing in the U.S.
During National Salad Month, Salyer America Fresh Foods American Classic(R) Iceberg and Marie's Dressing will work with select retailers nationwide to offer a $1.00 off coupon and complimentary recipe featuring Iceberg Lettuce and Marie's(R) Chunky Blue Cheese Dressing. Available in select retailers nationwide, the coupon for Marie's Dressing will be valid with the purchase of a head of American Classic(R) Iceberg.
National Salad Month is a holiday celebrated in the United States during the month of May. The holiday encourages everyone to be creative when incorporating a salad into their healthy eating regimen.
In addition, Salyer America Fresh Foods American Classic(R) Romaine and Romaine Hearts and Marie's Dressing are partnering for a promotion revolving around National Caesar Salad Day - celebrated on July 4th. Marie's Dressing will offer a $1.00 off coupon and a recipe featuring American Classic(R) Romaine and Romaine Hearts and Marie's Caesar Dressing in select retailers nationwide.
A typical Caesar salad comprises romaine lettuce and croutons dressed with the great taste of Marie's Caesar Dressing featuring all natural ingredients including lemon juice, Romano Cheese, olive oil, egg, anchovy, and black pepper. Romaine lettuce is the lettuce of choice when making a Caesar Salad.
Marie's philosophy for creating fresh-tasting flavors that top salads perfectly, yet are versatile enough to also be used as a marinade or sauce are a perfect pairing for the farm fresh goodness of Salyer American Fresh Foods high quality produce. Marie's Dressing contains only the highest quality ingredients with no preservatives or trans fats and is found in the refrigerated produce aisle in food chains throughout the U.S.
During the two promotions, consumers can go to www.salyeramerican.com to download recipes using American Classic(R) Iceberg, Romaine and Romaine Hearts lettuce paired with Marie's Dressings! Retailers participating in the promotion will have access to merchandising display tips, printed recipe cards for their customers as well as point of purchase materials.
Salyer American Fresh Foods Background:
Salyer American Fresh Foods has operations in the prime growing regions of California and Arizona. It markets its full line of field-pack under the American Classic(R) brand as well as packs under several private labels. Fully integrated to control its produce from seed to harvest, the company is known for its innovation, food safety and ability to provide a year-round supply of premium quality, fresh vegetables to buyers nation-wide. Salyer American Fresh Foods is Where Good Food Begins(TM). For more information, visit www.salyeramerican.com.
Marie's(R) Dressing:
Marie's(R) Dressing originated in Seattle at Marie's Cafe in 1959. Since that time, Marie's(R) has become the #1 brand of refrigerated dressing. Today, Marie's(R) continues the tradition of creating delicious dressings with the fresh, homemade taste consumers love. For more information, as well as recipes that can transform ordinary ingredients into extraordinary meals, visit www.maries.com.
Ventura Foods, LLC:
Ventura Foods, LLC, a privately held company headquartered in Brea, California, is a leading national manufacturer and marketer of edible oil products, including shortenings and cooking oils, mayonnaise, dressings, sauces, margarine and flavor bases, to the Foodservice, Retail, Industrial and Private Label market sectors. Ventura, which employs 2,500 people, is a joint venture of Mitsui & Company, Ltd. in Tokyo and CHS, Inc. of Inver Grove, Minnesota. Other major Ventura consumer brands include Gold-n-Soft(R) margarine, Dean's(R) Dairy Dip, and LouAna(R) cooking oils. For more information, visit www.venturafoods.com.
CONTACT: Marci Bracco of Salyer American Fresh Foods, +1-831-648-4085
Web site: http://www.salyeramerican.com/